You're on your way!
You are at the early stages of your CX maturity, but don't fret, there are some key things you can start implementing today to get you to the next stage of the journey.
Customer Feedback Surveys
The most common way to start collecting customer feedback is with a survey tool. Surveys help you better understand who your customers are, and if their experience with your brand meets their expectations. Find out what your customers like, what do they not like, and how their experience could it be improved.
Intouch offers powerful and easy-to-use survey tool that will help you implement a consistent program across your organization and eliminate the possibility of data siloes.
Mystery Shopping Services
Mystery shopping is a highly effective tool to measure the execution of your CX programs. When used in combination with a survey program, you can ensure alignment between customer expectations and your operations, and reinforce the employee behaviors needed to deliver great experiences consistently.