Skip to the main content.
GET STARTED
GET STARTED
Subscribe to our newsletter

Welcome to the home of Annual Drive-thru study.

The 2024 Drive-thru Study is live now! Get the latest report along with all past editions, so you can uncover year-on-year drive-thru insights.

The Annual Drive-Thru Study is an industry benchmark report that goes back 24 years, measuring the performance of 10 leading QSR brands across the United States.

Get actionable insights on what matters most to your brand!

 What the study covers →

2023-dts-cover-image

DOWNLOAD YOUR COPY OF THE ANNUAL DRIVE-THRU STUDY

As featured in:

drive-thru-study-cnn drive-thru-study-reuters drive-thru-study-business-insider drive-thru-study-cnbc drive-thru-study-newsweek
 

The Complete Study Findings Include:

This annual study examines the drive-thru performance of 10 Quick-Serve Restaurants across 5 key categories: 

Speed of Service

What's included:

  • By Brand
  • By Total Time / Service Time / Time by Car
  • Average Number of Cars in Line
  • Year Over Year Trends

Order Accuracy

What's included:

  • By Brand
  • Year Over Year Trends
  • Breakdown of Inaccuracies
  • Estimated Cost of Inaccuracies

Suggestive Selling

What's included:

  • By Brand
  • Impact on Service Time
  • Top Suggested Items
  • Impact on Total Time

Food Quality

What's included:

  • Taste by Brand
  • Temperature by Menu Item Type
  • Portion Size by Menu Item Type
  • Estimated Cost of Poor Taste

Satisfaction

What's included:

  • Satisfaction by Brand
  • Friendliness by Brand
  • Friendliness Attributes
Ten Featured Brands
Drive-thru-study-mcdonalds Drive-thru-study-tacobell Drive-thru-study-chickfila Drive-thru-study-kfc Drive-thru-study-dunkin Drive-thru-study-hardees Drive-thru-study-bk Drive-thru-study-carlsjr Drive-thru-study-arbys Drive-thru-study-wendys
 

Get your ticket to drive-thru performance!

Fill out the form to get your copy delivered right to your inbox.

GET IT TODAY