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Lindsay Sykes

Director of Marketing

Employee's role in customer experience

4 min read

Maximizing the Employee's Role in the Customer Experience

We recently hosted a webinar with CX strategist and author, Adam Toporek. The webinar covered the link between employee engagement and customer experience and how to improve execution with technology and accountability.

Humanizing the customer experience

3 min read

Humanizing the Customer Experience

And just like that, another CX NYC conference has come and gone. Forrester’s 2019 event definitely didn’t disappoint. The conference was filled with...

1 min read

Mobile Apps: How Top QSR and Convenience Store Brands Measure Up

Technology has redefined the way businesses deliver customer service. From self-serve kiosks to mobile apps, technology has provided customers with...

Improve Restaurant Efficiency and Guest Loyalty

5 min read

Strategies for Improving Restaurant Efficiency and Guest Loyalty

It’s no secret that the restaurant business is incredibly competitive. Your customers have countless choices, so it can be challenging to create a...

Cxpa Insight Exchange 2018 Top Takeaways

3 min read

Top Takeaways from CXPA Insight Exchange 2018

We’ve just returned from a fantastic trip to New Orleans where we attended the 8th annual CXPA Insight Exchange, which was hosted at the Downtown...

Follow our helpful steps to improve your event and trade show ROI.

1 min read

How To Improve Your Event Marketing and Trade Show ROI

This crash course is designed for all of you event marketing professions looking to improve your event and trade show ROI. In order to maximize the...

2 min read

Four Things Event Marketers Should Consider to Improve Event ROI

Rethinking How You Do Event Marketing Are you looking for fresh ways to attract more qualified leads to your trade shows and events, and convert them...

Business user on their laptop searching for CX best practices

2 min read

Is Your Trade Show Booth Lacking Qualified Leads?

Attract, Entice, Allure... Bore, Disgust, Repel. Words are a powerful thing. A word can draw someone in, push someone away or even change the meaning...

4 min read

Three Ways to Attract Quality Event or Trade Show Leads

In the last post of our series, we discussed the first step to improving your event marketing ROI by attracting the right kind of people to your...

CX pros discussing program plan

4 min read

3 Ways to Use Experiential Marketing to Increase Event Traffic

After putting in the time and effort planning your event, have you ever looked around your event space and realized the amount of people in...