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Sarah Beckett

Vice President of Sales and Marketing

Sarah is an experienced B2B marketing and sales leader who specializes in working with innovative, customer-centric companies. As VP of Sales and Marketing at Intouch, Sarah is committed to positioning Intouch as a leader in CX measurement and delivering valuable insights to prospects, customers, and the broader CX community.

Tobacco Compliance Insights from the Age Verification Study 2025

6 min read

Eye-Openers on Tobacco Compliance from the 2025 Age Verification Study

Walk into any convenience store today and you’ll still find tobacco products front and center. And for now, that makes sense.

Is C-Store Foodservice Gaining on QSR Market Share?

6 min read

Is C-Store Foodservice Gaining on QSR Market Share?

The numbers are here. The momentum isn’t new. But they’re getting harder to ignore. If you're in the quick-service game, there’s a competitor...

Emerging Experience Study Insights on Self-Ordering Kiosks at QSRs

5 min read

Are Self-Ordering Kiosks Creating a Customer Disconnect?

Liam walked into a quick service restaurant (QSR) and didn’t want to feel rushed.

Insights on the Hidden Blindspot of Mobile Order Pickups

5 min read

Hidden Insights: The Blind Spots in QSR Mobile Order Pickups

Let’s be real. QSR Mobile ordering isn’t the future. It’s already the now. Guests expect it. Operators rely on it. And for some brands, it’s the MVP...

shake shack case study testimonial

2 min read

How Shake Shack Leveraged Guest Insights for Smarter Packaging

Curious to learn how Shake Shack leveraged data and guest feedback to guide packaging decisions, avoid costly missteps, and support their aggressive...

Voice AI Drive-Thru Insights from the 2025 Emerging Experience Study

5 min read

Can a Voice AI Drive-Thru Become Your Best Order Taker?

“Heads up, AI is giving us a hand today” reads the label on the drive-thru speaker. Does that make you feel confident, or uncomfortable? Afterall, it...

Are C-Stores Carryout Contenders in the Pizza Industry?

6 min read

Pizza Trends: Are C-Stores Carryout Contenders?

In most major metropolitan markets, grabbing a pizza at a gas station can feel like a last resort. Sure, it's convenient, but more consumers don't...

Measuring C-Store Technologies using Mystery Shopping

6 min read

Can Mystery Shopping Prove Your C-Store Tech Actually Delivers?

A customer swings by your store on the way to work, grabs a breakfast sandwich, taps the screen to pay, and waits. Nothing happens. Another’s mobile...

Latest Customer Experience Insights for Multi-location Businesses

7 min read

4 Customer Experience Insights for Multi-location Businesses in 2025

Imagine this: Leaders of a national chain gathered for their quarterly business review after a period of rapid expansion. The conversation started...

Mystery Shopping for Innovation in Retail

7 min read

Are Your Retail Innovations Delivering? Let Mystery Shopping Decide

You’ve probably noticed it: shopping doesn’t look like it used to. As customer expectations evolve, stores are getting smarter, checkout lines are...