3 min read
5 Key Steps to Launching a Mystery Shopping Program
Over decades of managing mystery shopping programs, we've seen time and time again that the overall success of a program hinges on the initial...
Mystery Shopping (3)
2 min read
How Intouch Boosts Retail Merchandising For a Global CPG Brand
Curious to learn how Intouch Insight's data collection and analysis solutions helped a global CPG company gain actionable insights into the...
6 min read
Transforming CX: How Mystery Shopping, Feedback Survey, and Reputation Management Work Together
It's a common misconception that Mystery Shopping, Customer Feedback Surveys, and Reputation Management all deliver the same insights into the...
4 min read
Mystery Shopping Scores: Understanding Brand Execution
Businesses use mystery shopping as a valuable data collection method to evaluate and improve customer experience, product quality, operational...
3 min read
The Many Types of Mystery Shopping
With the rise of technology and digital channels, brands need to ensure that customers have great experiences not only at various locations but...
4 min read
Restaurant Trends: A Dive Into Emerging Experiences 2024
The Quick-Service Restaurant (QSR) industry is constantly evolving. Among all the trends influencing how restaurants operate, digital ordering cannot...
3 min read
Grocery Store Customer Experience: A Brief Insight
As grocers fight for space in customers' pantries (and minds), letting someone hang alone in their store for five minutes without assistance is not...
5 min read
Mystery Shopping in Market Research
Customer preferences have certainly evolved over the last decade. From technological advancements to economic shifts, many factors influence what...
3 min read
How to Improve QSR Guest Experience with Data From the Field
With the restaurant industry facing many challenges, the big question remains: How can QSR brands improve guest experiences?
3 min read
American Coffee Preferences: A Brief Insight
When getting a quick cup of coffee or a breakfast sandwich on the go, the drive-thru has become an essential feature for many Americans. In fact,...